Chong, Kuok Wei, <br/><br/>
Influence of causal attributions, failure serverity and brand attitude on behavioural intention in the context of airline service failure/ 
Ching Kuok Wei. 
 - xiv, 148 pages :  illustrations ;  30 cm. 
<br/><br/>Thesis (Ph.D) - Universiti Kebangsaan Malaysia, 2021. 
<br/><br/>References : page 113-138. 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Universiti Kebangsaan Malaysia--Dissertations.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Dissertations, Academic--Malaysia.<br/>Airlines--Management.<br/>Airlines.