Joseph, Roshan Louis,

The startup's guide to sales : how not to crash and burn / Roshan Louis Joseph, Ram Mohan Menon. - xvii, 204 pages : illustrations ; 22 cm.

Includes bibliographical references.

'ARE YOU A STARTUP? THEN START HERE... From that gleam in your eye, to prototype, to production-you are all set to wow the world with your genius. You take the first step towards your goal and realize that between you and the consumer is a moat full of dragons, demons and turbulence that you must cross to make it to'Start-up Paradise'. The Start-up's Guide to Sales is a practical book that helps you navigate the perils of wrong selling. This is not sales theory, but a'tried-out' recipe book for success. Read on and sail the choppy waters with sales savvy!'--

9789353289362 RM89.44 (PTSL)


Sales management.
New business enterprises.