Business to business marketing. 

 - Second edition. 
 - xii, 327 pages :  illustrations ;  25 cm. +  + 1 videodisc (4 3/4 inches). 
<br/><br/> Book is accompanied by one DVD, entitled 2Marketing and salesmanship3 bearing the same call number and available at Koleksi Media.  Printable workbook included in the DVD. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781984624079  RM665.60 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.