Prahalad, C. K.,

The new age of innovation : driving cocreated value through global networks / by C.K. Prahalad and M.S. Krishnan. - xvi, 278 pages : illustrations 23 cm

Originally published in 2008.

Includes bibliographical references and index.

9781260031164 RM80.04 1260031160


Business planning.
Strategic planning.
Industrial management.
Customer relations.