TY  - BOOK
AU  - Janavaras,Basil J.
AU  - George,Suresh
TI  - Global marketing management system
SN  - 9789813201071
PY  - 2017///]
CY  - New Jersey
PB  - World Scientific
KW  - Export marketing
KW  - Business planning
N1  - Includes bibliographical references and index
ER  -