Seducing strangers : how to get people to buy what you're selling - Weltman, Josh (New York : Workman Publishing, 2015)
The secret purpose of advertising -- Four secret ways out of the box -- Secret motives, agendas, traps, and techniques -- The secret story of online seduction.
'The little black book of advertising secrets.'
Keywords: Advertising; Advertising campaigns; Persuasion (Psychology)