Matejic, Nicole, <br/><br/>
Social media rules of engagement :  why your online narrative is the best weapon during a crisis / 
spine title :  Social media rules of engagement. 
Nicole Matejic. 
 - xviii, 212 pages ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780730322252  RM 90.84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social media--Planning.<br/>Internet in public relations.<br/>Crisis management--Case studies.