TY  - BOOK
AU  - Littlefield,James E
AU  - Shawver,Donald L
AU  - 
TI  - Doctoral programs in marketing
SN  - 0877570965
PY  - 1977///
CY  - Chicago
PB  - American Marketing Association
KW  - Marketing
KW  - Study and teaching
KW  - United States
KW  - Congresses
N1  - Held at the University of North Carolina, Apr. 22-23, 1976
ER  -