TY  - BOOK
AU  - Whewell,Rob
TI  - Supply chain in the pharmaceutical industry: strategic influences and supply chain responses 
SN  - 9780566086953 (hbk.)
PY  - 2010///
KW  - Economics, Pharmaceutical
KW  - Technology, Pharmaceutical
KW  - economics
KW  - Cost control
N1  - Includes bibliographical references and index; The role of technology in the supply chain -- Managing supply chain technology -- The economic significance of healthcare investment -- The importance of intellectual property : its development and protection -- The operational provision of healthcare -- Conflicting goals within the supply chain -- Diversion and parallel trade -- Tactical responses to diversion -- Managing compliance -- The case for enhanced patient protection -- Applying technology to secure the supply chain to patients -- The importance of information -- The future of healthcare; Electronic version is restricted to subscribing institutions
UR  - http://site.ebrary.com/id/10356296
UR  - http://www.myilibrary.com?id=238550
ER  -