Whewell, Rob.,

Supply chain in the pharmaceutical industry : strategic influences and supply chain responses / Rob Whewell. - viii, 259 pages : illustrations ; 25 cm.

Includes bibliographical references and index.

The role of technology in the supply chain -- Managing supply chain technology -- The economic significance of healthcare investment -- The importance of intellectual property : its development and protection -- The operational provision of healthcare -- Conflicting goals within the supply chain -- Diversion and parallel trade -- Tactical responses to diversion -- Managing compliance -- The case for enhanced patient protection -- Applying technology to secure the supply chain to patients -- The importance of information -- The future of healthcare.

Electronic version is restricted to subscribing institutions.

9780566086953 (hbk.) RM494.25 0566086956 (hbk.) 9780754688921 (ebk.) 0754688925 (ebk.)


Economics, Pharmaceutical.
Technology, Pharmaceutical--economics.
Cost control.