Traitler, Helmut, Food industry design, technology and innovation / Helmut Traitler, Birgit Coleman, Karen Hofmann. - xvi, 292 pages : illustrations ; 25 cm. - Institute of Food Technologists series . - Institute of Food Technologists series . Includes bibliographical references and index. ISBN: 9781118733264 RM350.43 Subjects--Topical Terms: Food--Packaging.Food presentation.Branding (Marketing).