TY  - BOOK
AU  - Goodman,Gail F.
TI  - Engagement marketing: how small business wins in a socially connected world 
SN  - 9781118101025 (hardback)
PY  - 2012///], ©2012
CY  - Hoboken
PB  - Wiley
KW  - Internet marketing
KW  - Small business marketing
KW  - Online social networks
KW  - Social media
ER  -