Durkin, Dianne M.,  1947- <br/><br/>
The loyalty advantage :  essential steps to energize your company, your customers, your brand / 
Dianne M. Durkin. 
 - New York :  AMACOM, American Management Association,  2005. 
 - ix, 229 p. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 201-219) and index. 
<br/><br/><label>ISBN: </label>0814408176 (hbk.) 9780814408179 (hbk.)  Hadiah 
<br/><br/><label>LCCN: </label>2004-030979 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Employee motivation.<br/>Employee loyalty.<br/>Organizational commitment.<br/>Interpersonal communication.