TY  - BOOK
AU  - Tagg,Stephen
AU  - Stevenson,Alan
AU  - Vescovi,Tiziano
TI  - New developments in online marketing
T2  - Key issues in marketing management
SN  - 9780415628877
PY  - 2012///
CY  - Abingdon, Oxon
PB  - Routledge
KW  - Internet marketing
KW  - Social media
N1  - Reproduction of the Journal of Marketing Management, vol. 26, issues 3-4; Includes bibliographical references and index
ER  -