Powell, Larry.
Political campaign communication : inside and out /
Larry Powell, Joseph Cowart.
- 2nd ed.
- Boston : Pearson, 2013.
- xiii, 306 p. ; 23 cm.
Includes bibliographical references (p. 266-296) and index.
9780205006090 (pbk. : alk. paper) RM249.00 0205006094 (pbk. : alk. paper)
Campaign management--United States.
Political campaigns--United States.
Communication in politics--United States.