Scudder, Virgil,  1950- <br/><br/>
World class communication :  how great CEOs win with the public, shareholders, employees, and the media / 
Virgil Scudder with Ken Scudder. 
 - Hoboken, N.J. :  John Wiely & Sons,  2012. 
 - xviii, 218 p. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781118230053 (hbk.)  RM165.13 1118230051 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in management.<br/>Communication in organizations.<br/>Public relations.