Semple, Euan. <br/><br/>
Organizations don't tweet, people do :  a managers guide to the social Web / 
Euan Semple. 
 - Chichester, West Sussex :  Wiley,  2012. 
 - xi, 282 p. ;  23 cm. 
<br/><br/>Includes bibliographical references (p. [271]-272) and index. 
<br/><br/><label>ISBN: </label>9781119950554 (hbk.)  RM99.01 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Online social networks.<br/>Management.