Hoyer, Wayne D. Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters. - 6th ed. - Australia : South Western Cengage Learning, 2013. - xix, 497, 8, 32 p. : col. ill. ; 29 cm. Includes bibliographical references and indexes. ISBN: 9781133435211 (hbk.) RM988.19 1133435211 Subjects--Topical Terms: Consumer behavior.