Horberry, Roger. <br/><br/>
Sounds good on paper :  how to bring business language to life / 
Roger Horberry. 
 - London :  A. & C. Black,  2010. 
 - xvii, 171 p. ;  20 cm. 
<br/><br/>Includes bibliographical references (p. [166]-167) and index. 
<br/><br/> Figures of speech are pure gold for business writers. They make our words more powerful, persuasive and poetic, and help us get our message across in a way that's immediate and memorable. This book explains 50 of our finest figures and enables people to express themselves with style and impact. 
<br/><br/><label>ISBN: </label>9781408122310 (pbk.)  RM57.95 1408122316 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Figures of speech.<br/>Business writing.