Global business today / Charles W. L. Hill, William Herndez-Requejo. - Seventh edition, Global edition. - New York, N.Y. : McGraw-Hill Irwin, 2011. - 648 p. : illustrations (some colors) ; 25 cm.

Incomplete contents: Part One Globalization 1 Globalization Part Two Country Differences 2 National Differences in Political Economy 3 National Differences in Culture 4 Ethics in International Business Part Three Cross-Border Trade and Investment 5 International Trade Theory 6 The Political Economy of International Trade 7 Foreign Direct Investment 8 Regional Economic Integration Part Four Global Money System 9 The Foreign Exchange Market 10 The International Monetary System Part Five Competing in a Global Marketplace 11 The Strategy of International Business 12 Entering Foreign Markets 13 Exporting, Importing, and Countertrade 14 Global Production, Outsourcing, and Logistics 15 Global Marketing and R & D 16 Global Human Resource Management. Includes index.

9780071220842 Hadiah 0071220844


International business enterprises--Management.
International trade.
Globalization.