Chandon, Pierre.

Is food marketing us fat? : a multi-disciplinary review / Pierre Chandon, Brian Wansink. - New York : Now Publishers, 2011. - 86 p. ; 23 cm. - Foundations and trends in marketing ; vol. 5, issue 3 2010. . - Foundations and trends in marketing ; vol. 5, issue 3 2010. .

Originally published as Foundations and trends in marketing, vol. 5, issue 3 2010.

Includes bibliographical references.

9781601984661 RM206.15


Food--Marketing--Social aspects.
Food--Marketing--Economic aspects.