TY  - BOOK
AU  - Kenett,Ron
AU  - Salini,Silvia
TI  - Modern analysis of customer surveys: with applications using R 
SN  - 9780470971284 (cloth)
PY  - 2011///
CY  - Chichester
PB  - John Wiley & Sons
KW  - Consumer satisfaction
KW  - Research
KW  - Statistical methods
KW  - Evaluation
KW  - Consumers
KW  - Data processing
KW  - Sampling (Statistics)
KW  - Surveys
N1  - Includes bibliographical references and index
ER  -