Schultz, Howard.

Onward : how Starbucks fought for its life without losing its soul / Howard Schultz with Joanne Gordon. - West Sussex [England] : Wiley & Sons, 2011. - xii, 336p., [16] p. of plates : ill. (chiefly col.) ; 23cm.

Includes index.

9780470977644 (hbk.) RM61.91


Schultz, Howard.


Starbucks Coffee Company.


Coffee industry--United States.
Coffee--Marketing.--United States
Organizational Change--United States.
Leadership--United States.
Restaurateurs--United States--Biography.