Simons-Morton, Bruce G.

Behavior theory in health promotion practice and research / Bruce G. Simons-Morton, Kenneth R. McLeroy, Monica L. Wendel. - Burlington, MA : Jones & Bartlett Learning, 2012. - xix, 427 p. : ill. ; 23 cm.

9780763786793 RM211.98


Health behavior.
Health promotion.
Cognition.
Social marketing.
Public policy.