TY - BOOK AU - Kunitzky,Ron TI - Partnership marketing: how to grow your business and transform your brand through smart collaboration SN - 9780470676707 PY - 2011/// CY - Mississauga, Ont. PB - J. Wiley & Sons Canada KW - Branding (Marketing) KW - Brand name products KW - Marketing KW - Partnership KW - Stratie de marque KW - Produits de marque KW - Partenariat N1 - Includes index; Includes index UR - http://www.loc.gov/catdir/enhancements/fy1106/2010474440-b.html UR - http://www.loc.gov/catdir/enhancements/fy1106/2010474440-d.html UR - http://www.loc.gov/catdir/enhancements/fy1106/2010474440-t.html ER -