Kunitzky, Ron. <br/><br/>
Partnership marketing :  how to grow your business and transform your brand through smart collaboration / 
Ron Kunitzky. 
 - Mississauga, Ont. :  J. Wiley & Sons Canada,  c2011. 
 - xxii, 233 p. :  forms ;  24 cm. 
<br/><br/> Includes index.  Includes index. 
<br/><br/><label>ISBN: </label>9780470676707 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Brand name products--Marketing.<br/>Partnership.<br/>Stratie de marque.<br/>Produits de marque--Marketing.<br/>Partenariat.