TY  - BOOK
AU  - Czinkota,Michael R.
AU  - Ronkainen,Ilkka A.
AU  - Zvobgo,Gilbert
TI  - International marketing
SN  - 9781408009239 (pbk.)
PY  - 2011///
CY  - Hampshire
PB  - Cengage Learning EMEA
KW  - Export marketing
N1  - This work is adapted from International Marketing 8e by Czinkota and Ronkainen published by Cengage South-Western, a division of Cengage Learning, Inc. 2007; Includes bibliographical references and index; Buku bacaan asas fakulti
ER  -