Gossieaux, Francois.

The hyper-social organization : eclipse your competition by leveraging social media / Francois Gossieaux, Edward K. Moran. - New York : McGraw-Hill, 2010. - xxiii, 359 p. : ill. ; 24 cm.

Includes bibliographical references and index.

9780071714020 (alk. paper) RM91.30


Information technology--Management.
Information technology--Social aspects.
Social media.
Internet marketing.