TY  - BOOK
AU  - Dogramatzis,Dimitris
TI  - Healthcare biotechnology: a practical guide 
SN  - 9781439847466 (hbk)
PY  - 2011///], ò011
CY  - Boca Raton, Florida
PB  - CRC Press
KW  - Pharmaceutical biotechnology
KW  - Biotechnology
KW  - Biotechnology industries
KW  - Biomedical Technology
KW  - organization & administration
N1  - Includes bibliographical references and index
N2  - 'A first of its kind to focus on the management of health-care related biotechnology, this text is a resourceful practical guide that assists all healthcare related biotech professionals in their day-to-day activities. The book contains chapters on bioeconomy, biolicensing, biofinance, biopartnering, biodrug research, biomarketing planning, biopromotion, product life cycle management, and biobusiness models, among others. Written by a well-established professional and registered pharmacist, this reference is appropriate for graduate students and industry professionals. It contains over 350 tables and figures and end-of-section problems accompany each chapter. There are also extensive references following each chapter to enhance further study'--Provided by publisher
ER  -