TY  - BOOK
AU  - Mulcahy,Lisa
TI  - Building the successful theater company
SN  - 9781581157611 (pbk.)
PY  - 2011///
CY  - New York
PB  - Allworth Press
KW  - Theatrical companies
KW  - United States
KW  - History
KW  - 20th century
N1  - Includes index; Introduction : What makes a theater company successful? -- Roots. How we came together -- Claiming space -- Our first business plan -- Finding our core acting troupe -- Into the fire. Mounting that first production -- Building word of mouth -- The biggest problem we ever faced -- The biggest victory we ever enjoyed -- Adapting to growth -- Now & forever. Navigating financial realities -- Our current profile -- A day in our life -- The process of planning -- Our ultimate goals for the future
ER  -