Building the successful theater company - Mulcahy, Lisa. (New York : Allworth Press, 2011)
Introduction : What makes a theater company successful? -- Roots. How we came together -- Claiming space -- Our first business plan -- Finding our core acting troupe -- Into the fire. Mounting that first production -- Building word of mouth -- The biggest problem we ever faced -- The biggest victory we ever enjoyed -- Adapting to growth -- Now & forever. Navigating financial realities -- Our current profile -- A day in our life -- The process of planning -- Our ultimate goals for the future.
Includes index.
Keywords: Theatrical companies -- United States -- History -- 20th century