TY  - BOOK
AU  - Colomo-Palacios,Ricardo
AU  - Varajao,Joao
AU  - Soto-Acosta,Pedro
TI  - Customer relationship management and the social and semantic web: enabling cliens conexus 
SN  - 9781613500446 (hardcover)
PY  - 2012///
CY  - Hershey, PA
PB  - Business Science Reference
KW  - Customer relations
KW  - Management
KW  - Semantic Web
KW  - Online social networks
N1  - Includes bibliographical references and index
N2  - 'This book provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields, exploring the opportunities and challenges confronting organizations using Web 2.0 and 3.0'--Provided by publisher
ER  -