McNally, David, 1946-

Be your own brand : achieve more of what you want by being more of who you are / David McNally, Karl D. Speak - 2nd ed., updated and expanded. - San Francisco, CA : Berrett-Koehler Publishers, 2011. - ix, 143 p. : ill. ; 22 cm.

Includes bibliographical references (p. 135-136) and index.

9781605098104 (pbk.) RM57.52


Identity (Psychology)
Brand name products--Miscellanea.