TY - BOOK AU - Forrester,Duane TI - Turn clicks into customers: proven marketing techniques for converting online traffic into revenue SN - 9780071635165 (pbk.) PY - 2010/// CY - New York PB - McGraw-Hill KW - Internet marketing KW - Internet advertising KW - Customer relations N1 - Includes index N2 - This book reveals proven techniques not only for standing out in a crowded marketplace but also for reaching customers who are most eager to buy your products or services.--[book cover] ER -