Best practices are stupid : 40 ways to out-innovate the competition - Shapiro, Stephen M., 1964- (New York : Portfolio/Penguin, 2011)
Overview : innovate the way you innovate -- Process : challenge-driven innovation -- Strategy : innovation strategy and customers -- Measures : innovation measures and motivation -- People : organization, leadership, and culture -- Creativity : techniques for stimulating creative thinking.
Includes bibliographical references and index.
Keywords: Organizational change; Organizational change -- Management; Organizational effectiveness; Creative ability in business