TY  - ADVS
ED  - Video Education Australasia
TI  - Competitive marketing in tourism [videorecording]
SN  - RM 539.32
PY  - 2009///
CY  - Bendigo, Vic.
PB  - Video Education Australasia
KW  - Tourism
KW  - Marketing
KW  - Australia
KW  - Alpine regions (Vic.)
KW  - Interpersonal relations
KW  - Hospitality industry
KW  - Employees
N1  - Executive producer, Simon Garner; Voice over : Adam Mattaliano
N2  - A case study of Mt Hotham resort in the Victorian Alps as an illustration of how branding and marketing influences the way people make tourism decisions
ER  -