TY  - BOOK
AU  - Moore,Geoffrey A.
TI  - Crossing the chasm: marketing and selling disruptive products to mainstream customers 
SN  - 0060517123 (pbk.)
PY  - 2006///
CY  - New York, NY
PB  - HarperBusiness Essentials
KW  - Selling
KW  - High technology
KW  - Marketing
KW  - Technological innovations
N1  - Includes index
ER  -