TY  - BOOK
AU  - Kureemun,Baboo
AU  - Fantina,Robert
TI  - Your customers' perception of quality: what it means to your bottom line and how to control it 
SN  - 9781439845813 (acid-free paper)
PY  - 2011///
CY  - New York
PB  - Productivity Press
KW  - Quality of products
KW  - Public opinion
KW  - Consumers
KW  - Attitudes
ER  -