TY  - BOOK
AU  - Pearson,Bob
AU  - Zehr,Dan
TI  - Pre-commerce: how companies and customers are transforming business together 
SN  - 9780470928448 (cloth)
PY  - 2011///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Consumer behavior
KW  - Social media
KW  - Economic aspects
KW  - Customer relations
KW  - Technological innovations
KW  - Internet marketing
N1  - Includes bibliographical references and index
ER  -