Martin, Diane, 1958-

Sustainable marketing / Diane Martin, John Schouten. - Upper Saddle River, N.J. : Pearson Prentice Hall, 2012. - xvi, 247 p. : ill., maps ; 28 cm.

Includes bibliographical references and index.

9780136117070 (alk. paper) RM238.00 0136117074 (alk. paper)


Green marketing.
Green marketing--Case studies.