TY  - BOOK
AU  - Fletcher,Richard
AU  - Crawford,Heather
TI  - International marketing: an Asia-Pacific perspective 
SN  - 9781442527720
PY  - 2011///
CY  - renchs Forest NSW, Australia
PB  - Pearson Prentice Hall
KW  - Export marketing
KW  - Asia
KW  - Pacific Area
KW  - International business enterprises
N1  - Includes bibliographical references and index
ER  -