Grewal, Dhruv. <br/><br/>
M :  marketing / 
 Marketing. 
Dhruv Grewal, Michael Levy. 
 - 2nd ed. 
 - New York :  McGraw Hill/Irwin,  2011. 
 - x, 422 p. :  ill. (col.) ;  28 cm. 
<br/><br/> Title from cover. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780073404875 (pbk.)  RM240.10 9780077386436 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.