TY  - BOOK
AU  - Segreto,Luciano
AU  - Manera,Carles
AU  - Pohl,Manfred
TI  - Europe at the seaside: the economic history of mass tourism in the Mediterranean 
SN  - 9781845453237 (hbk.)
PY  - 2009///
CY  - New York
PB  - Berghahn Books
KW  - Tourism
KW  - Mediterranean Region
KW  - History
KW  - Package tours
KW  - Cruise lines
KW  - Seaside resorts
N1  - Includes bibliographical references (p. 236-243) and index; Flying visits : the growth of British air package tours, 1945-1975 / Peter Lyth -- The transformation of the economic model of the Balearic Islands : the pioneers of mass tourism / Carles Manera and Jaume Garau-Taberner -- Tourism and business during the twentieth century in Greece : continuity and change / Margarita Dritsas -- The development of the Portuguese hotel business, 1950-1995 / Benedita C{u386D}ara -- Sending the Italians on vacation : the Alpitour group / Luciano Segreto -- Rimini : an original mix of Italian style and foreign models? / Patrizia Battilani -- The expansion strategies of the Majorcan hotel chains / Antoni Serra -- The French group Accor and tourism since 1967 : business tourism without a mass tourism strategy / Hubert Bonin -- Club Miterran, 1950-2002 / Ellen Furlough -- Tourism on the French Riviera / Philippe Mioche -- Tourism on the Costa del Sol / Carmelo Pellejero Martez
ER  -