Strategic management : a methodological approach / Alan J. Rowe ... [et al.] - 3rd ed. - Reading, Mass: Addison-Wesley, 1989 - xiv, 939 p. : ill. ; 28 cm.

Rev. ed. of: Strategic management/Alan J. Rowe, Richard O. Mason, Karl E. Dickel. c1985

0201157365 (pbk.) Hadiah


Strategic planning--United States
Management--Case studies--United States