TY  - BOOK
AU  - Britt,Steuart Henderso
AU  - Lubawski,James L.
TI  - Consumer behavior in theory and in action
SN  - 0471104825
PY  - 1970///
CY  - New York
PB  - John Wiley
KW  - Consumers
N1  - Includes bibliographical references
ER  -