Public health branding :  applying marketing for social change / 
edited by W. Douglas Evans, Gerard Hastings 
 - Oxford :  Oxford University Press,  2008 
 - xvi, 304 p. :  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780199237135  RM199.56 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public health<br/>Marketing of Health Services<br/>Health promotion<br/>Advertising as Topic<br/>Persuasive communication
<br/><br/><label>National Library of Medicine Call No.: </label>WA100  / .P977 2008 9HUKM