Bird, William L. <br/><br/>
Better living :  advertising, media and the new vocabulary of business leadership, 1935-1955 / 
William L. Bird, Jr. 
 - Evanston, Ill. :  Northwestern University Press,  1999 
 - x, 288 p. :  ill. ;  26 cm. 
 - Media topographies .
<br/><br/>Filmography: p. 267-274 Includes bibliographical references (p. 245-266) and index 
<br/><br/><label>ISBN: </label>0810115859  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--History--United States<br/>Public relations--History--United States<br/>Corporate culture--History--United States