TY  - BOOK
AU  - Peng,Mike W.
TI  - Global strategy
SN  - 9780324590999
PY  - 2009///
CY  - Mason, Ohio
PB  - South-Western/Cengage Learning
KW  - International business enterprises
KW  - Management
KW  - Globalization
KW  - Strategic planning
N1  - Includes bibliographical references and indexes
ER  -