TY  - BOOK
AU  - Gupta,Anil K.
AU  - Wang,Haiyan
TI  - Getting China and India right: strategies for leveraging the world's fastest-growing economies for global advantage 
SN  - 9780470284247 (cloth : alk. paper)
PY  - 2009///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Marketing
KW  - China
KW  - India
KW  - Globalization
N1  - Includes bibliographical references (p. 229-238) and index
ER  -