Gladwell, Malcolm,  1963- <br/><br/>
The tipping point :  how little things can make a big difference / 
Malcolm Gladwell 
 - New York :  Back Bay Books / Little Brown & Company,  2000 
 - xii, 280 p. :  ill. ;  21 cm. 
<br/><br/><label>ISBN: </label>9780316679077  RM32.90 0316679070 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social psychology<br/>Contagion (Social psychology)<br/>Causation<br/>Context effects (Psychology)